Vh1 launches fourth edition of music showdown Summer League 2020

Vh1 India, the international music and entertainment channel from Viacom18, is launching a music showdown titled Vh1 Summer League 2020.

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Kicking off on May 20, eight chartbusters of the year will go mano-a-mano in a three-staged competition to emerge as the ‘Vh1 Song of The Summer’. Clashing in pairs, each battle will run for three days, giving music fanatics the opportunity to vote for their favourite tracks on the channel’s social media platforms.

Expounding on the fourth edition, Hashim Dsouza, Head of Programming, English Entertainment, Viacom18, said, “Vh1 Summer League is one of the most engaging music properties that piques viewers’ interest and witnesses very high participation from them. Keeping our viewers involved, Vh1 Summer League serves as the only platform that links music fans to the process of ranking songs on a popularity list in India. Year on year, each new season has witnessed an exponential rise in engagement on social media between fans and Vh1, with millions of votes pouring in during the last edition.”

He added, “It’s a true clash of champions, where the growing fan bases of Indian-origin artists like Raja Kumari and Divine will try to out-vote the towering fan bases of international artists such as Taylor Swift, Drake, Justin Bieber, Tones And I, Roddy Rich and The Weeknd. We have paved the way for a much grander competition this year, at the end of which we shall find out the track that will remain as the Last Song Standing.”

Vh1 Summer League 2020 line-up and schedule:

Winners from the first-round will face-off in the semi-final stage, with each match spanning another three days. The two tracks that remain will compete for the top prize in the finals, taking the challenge to their fans. But there can be only one winner, as the finalists will have to lock horns in the finale to become ‘Vh1 Song of the Summer’.

The voting takes place on Vh1 India’s official social media pages, with a unique grading system for each platform:

https://www.vh1.in/summer-league/

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