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India Today TV becomes most-watched English news channel in megacities in Week 13

During the first full week of nationwide lockdown, Republic TV strengthens its leadership in all India market

With the entire nation under strict lockdown to contain the spread of Coronavirus, India Today TV has toppled all other English news channels in megacities to become No. 1.

Also read: Advertising or no advertising: Do consumers even bother during Covid-19 crisis?

On the other hand, Republic TV strengthened its leadership in all India market during the latest viewership data by BARC India for the period between March 28 to April 3, 2020.

Also read: 82% public in favour of extending lockdown in India beyond April 14

In Week 13, India Today TV recorded 657,000 Impressions in megacities among NCCS 22+ Male AB while Republic TV garnered 619,000 Impressions. Times Now at No. 3 garnered 386,000 Impressions. CNN-News18 was at No. 4 with 203,000 Impressions.

Megacities NCCS 22+ Male AB, Impressions'000
Channel Week 12 Week 13 Growth
India Today TV 583.5 657.7 12.72%
Republic TV 763 619.7 -18.78%
Times Now 508 386 -24.02%
CNN-News18 195 203.3 4.26%
WION 201 177.3 -11.79%
NDTV 24x7 162 138.5 -14.51%
Mirror Now 219 90.5 -58.68%

In all India market, Republic TV strengthened its lead further in Week 13 over the last week.

All India NCCS 22+ Male AB, Impressions'000
Channel Week 12 Week 13  
Republic TV 1962 2082 6.12%
Times Now 1375 1284 -6.62%
India Today TV 1190 1182 -0.67%
CNN-News18 848 653 -23.00%

 

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