Grapes Digital, the full-fledged digital marketing agency, has won the entire digital duties of OMVED Therapies.
OMVED is a natural wellness brand, which specialises in vegan, organic and natural products and offers baby, skin and hair, aromatherapy, and health therapies.
Grapes Digital will manage the company’s digital mandate comprising social media, digital strategy, digital media buying and planning and influencer marketing along with creating innovative content strategy.
The account was won in a multi-agency pitch and will be handled from the agency’s Mumbai office.
Himanshu Arya, Founder and CEO, Grapes Digital, said, “Skin care market in India is rapidly evolving and growing market. We see a lot of scope of interesting digital campaigns which will help OMVED Therapies reach out to a larger customer base across the globe. We look forward to our association with them.”
Vaasu Birudukota, Director, OMVED Therapies, said, “We are super excited and proud of our new partnership with Grapes Digital. We were looking out for an agency for quite some time with good experience and understanding of the growing digital and social platforms. In the process, we identified and joined hands with Grapes Digital to strengthen our digital reach. We noticed real good work contributed to various brands and look forward to mutually beneficial journey ahead for both of us.”