Rajul Kulshreshtha to join Madison Media as CEO, Madison Media Plus

Madison Media has announced the appointment of Rajul Kulshreshtha as Chief Executive Officer, Madison Media Plus. He will look after the agency’s Delhi operations and will join on June 3.

Kulshreshtha is a seasoned media professional with over 25 years of experience across leadership roles in advertising, media and outdoor agencies, consulting, sales and entrepreneurship, across India, Indonesia and Singapore. His was Managing Director of Motivator India (part of Group M), Managing Director of Kinetic, (Group M’s Outdoor agency), General Manager, Team LG (Group M, India), spent 11 years at Universal McCann, setting up the media practice for Zenith Optimedia in Indonesia and CNBC Asia as Sales Head based in Singapore. He has had two entrepreneurial stints, one of setting up Xposure, a media agency that handled clients such as Gionee, Mobikwik, Cardekho, Shopclues, among others; and a consultancy business, The Consilium.

Vikram Sakhuja, Partner and Group CEO, Madison Media & OOH, said, “I am delighted to have a dynamic leader like Rajul join our team. Am confident that Rajul will be able to add tremendous value to both our clients and our team in Delhi.”

On his appointment, Kulshreshtha said, “I have always been an entrepreneur at heart and building businesses has been a passion. I will continue to pursue that passion here at Madison. Working with Sam, Vikram and the team is a great privilege and one that I will value and learn from. Having met the team here, I do believe that there is a lot that we can achieve together and add huge incremental value to our clients.”

Madison Media has been beefing up its senior leadership team and recently appointed Amol Dighe as CEO, Madison Media Ultra and Head Investments. Last year, Madison Media also appointed Shan Jain as Chief Strategy Officer.

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