Shilpa Kamath has joined Network Advertising, a fully integrated advertising agency in Mumbai, as Senior Vice-President, Client Services. Kamath comes with an experience of over 18 years of leading the communication duties of several prestigious FMCG brands.
In her long stint with Ogilvy, Kamath managed HUL’s Tea portfolio (Red Label, Taj Mahal and 3 Roses) to begin with, and then moved on to manage the Personal Care and Laundry business, namely Dove, Comfort and Sunlight.
She led the Indian mandate for Dove (Haircare, Skin Cleansing & Deos) and Kimberly Clark (Huggies and Kotex). As a business leader, she played a major role in navigating these global brands while focusing on local realities. She takes pride in winning several effectiveness awards for Dove, both at the domestic and international platforms.
Kamath spent her last couple of years at Wolfzhowl, a strategic consultancy firm where she played the role of a knowledge and business custodian.
At Network, Kamath will head an independent business group, managing the FMCG brands of Jyothy Laboratories like Henko, Margo, etc.
Vinod Nair, Managing Director of Network Advertising, said, “We are glad to have Shilpa back on board with Network and it is like welcoming her home. We look forward to her leadership on all the prestigious brands of Jyothy Laboratories that we handle.”
Kamath said, “Handling the communication requirements of FMCG brands has always excited me and making a success of the Jyothy Laboratories portfolio with Network is something that I am really looking forward to.”