Aaj Tak has claimed that it has broken all news viewership records in Week 9 of 2019, banking on BARC India’s viewership data released to its subscribers. While the channel was No. 3 across the television universe, it raced past Hindi general entertainment channels during the crucial four-day period dominated by the airstrike by India, the dog fight of Indian and Pakistani jets, news about Abhinandan’s release and the day he was set free.
|
Channel
|
Wk-09'19
|
Channel
|
last 4 Days
|
|
Zee Anmol
|
6,18,402
|
Aaj Tak
|
3,69,029
|
|
STAR Plus
|
4,65,102
|
Zee Anmol
|
3,08,004
|
|
Aaj Tak
|
4,62,693
|
STAR Plus
|
2,73,851
|
Among news channels, Aaj Tak garnered more than 40% higher viewership as compared to the next Hindi news channel in Week 9. This margin was 47% during the last four days.
|
Channel
|
Wk-09'19
|
last 4 Days
|
|
Aaj Tak
|
4,62,693
|
3,69,029
|
|
ABP News
|
3,30,055
|
2,50,329
|
In terms of reach, Aaj Tak reached 21 crore individuals in Week 9 across genres, the channel claims.
|
Channel
|
Cov'000s
|
|
TOTAL
|
7,74,136
|
|
Aaj Tak
|
2,10,091
|
|
ABP News
|
1,93,664
|
|
Colors Cineplex
|
1,79,368
|
|
STAR Utsav Movies
|
1,68,392
|
|
Sony Wah
|
1,67,606
|
|
Republic Bharat
|
1,62,789
|
|
India TV
|
1,61,722
|
Info@BestMediaInfo.com
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