Indigo Consulting has bolstered its key leadership team, with the appointment of Prasanna Kulkarni as Head of Creative. Prasanna has 20 years of advertising, brand strategy and digital media experience, and his last stint was with Cheil India as Creative Head – Digital. At Indigo Consulting, he will be based out of Mumbai and will report to Rajesh Ghatge, CEO, Indigo Consulting.
Speaking about the new appointment, Rajesh Ghatge, said, “We have driven aggressive acquisition of new clients in the last couple of years, winning large digital marketing mandates and complex digital transformation projects in the bargain. We have some of the largest brands across categories engaged with us. To deliver the best-in-class intelligent digital and omni-channel experiences, we have built and groomed an amazing creative community at Indigo Consulting. Prasanna’s mandate is to lead this community from the front across our communication and digital platform design, and build offerings. I look forward to him leveraging his deep expertise in both, brand communication and interaction design, to fuel our momentum further. His endeavour will be to deliver a fantastic creative and innovative product to our clients.”
In the two decades he has been in the industry, Kulkarni has worked at ZenithOptimedia Group (a part of Publicis.Media), J Walter Thompson, OgilvyOne and Rediff.com. He has also worked on India’s largest brands, some of which are Vodafone, Samsung, Tata Motors, Asian Paints, Pidilite, ICICI Bank, Jet Airways, Godrej, Adidas, Star India, Ceat Tyres, Piaggio India, OLX and Mondelez.
Speaking about his new role, Kulkarni said, “I am extremely excited to be a part of such a talented, multidisciplinary team at Indigo Consulting. It’s an exceptional opportunity to engage with the unique blend of digital transformation engagements coupled with brand narratives. I am eager to kick-start this new journey and create some great, effective work.”