YouTube has released its annual year-end edition of YouTube Ads Leaderboard 2017. The list ranks the ads that have received maximum views and shares from audiences across India. The top 10 ads together generated 200 million views.
While LG’s Astronaut TVC claimed the first spot, Goibibo’s latest ad film featuring Deepika Padukone and Dettol’s #MaaMaane Dettol ka Dhula campaign stood second and third, respectively. LG’s spot alone garnered more than 100 million views and Padukone’s Goibibo ad raked in 20 million views.
The 2017 Leaderboard saw a mix of long format and short format ads and some of the common themes this year were festive and emotionally engaging content.
Here are the YouTube Ads Leaderboard 2017 top 10 ads:
1. LG Astronaut brand TVC ad film, 20 years anniversary story video – Life is Good
2. Meet Deepika Padukone’s new BFF!
3. Dettol New Mom #MaaMaane Dettol ka Dhula
4. “Kyuki Diwali Sirf Ek Tyohaar Nahi Hai" Ft Piyush Mishra”
5. Ghar Sajaane ka Mushkil se Mushkil Samaan On India k sapno ki #Apnidukaan
6. Welcome to selfiestaan with Gionee A1
7. Sunfeast Yippee! Mood Masala – Crazy Mood Hindi TVC
8. Center Fresh| Chali Hawaa Mastani
9. Unused data will be added back next month– Airtel Postpaid Promise
10. Bingo! Original Style – Light and Tasty Chips