DishTV, the DTH brand, in association with One Take Media Co, has launched a new active service called Cooking Active.
The launch of Cooking Active tries to position DishTV as a service that not only provides entertainment but also gives opportunities to learn. Valued subscribers of DishTV can subscribe to Smart Cooking by sending a missed call to 18002700283 from registered telephone numbers.
Anil Dua, Group chief Executive Officer, DishTV India, said, “With the launch of Cooking Active, we are strengthening our proposition of being more than a provider of regular TV channels. It is our constant endeavour to offer the widest range of content and services to our subscribers. We are pleased to join hands with One Take Media for launching Cooking Active on the DishTV platform and we are sure that this service will surely add to their element of delight.”
Cooking Active will have classic and innovative recipes catering to meals and snacks and will have both vegetarian and non-vegetarian cuisines. Under Smart Cooking, India’s best known and most enjoyed culinary dishes, desserts and signature spicy curries, etc., will be on display.
With features such as Smart Cooking, DishTV Cooking Active Service will put up classic and state-of-the-art recipes ranging from full course meals to snacks. Under this service, India’s best known and most celebrated culinary chefs, preparations, desserts and the signature spicy curries and more will be on showcase.
The Chef Special section powered by celebrity Master Chefs – Vicky Ratnani, Ajay Chopra to name a few – will offer unique and authentic recipes and techniques to subscribers and empower them to try their hand at cooking with easily available ingredients in anyone’s kitchen. The other sections would see handpicked recipes across the regions that are sure to tickle one’s taste buds.