Infectious appoints Vimesh Shah as VP

Infectious has appointed Vimesh Shah as Vice-President to manage all existing businesses. With over 19 years of experience in brand building, Shah served as Co-Founder & COO of ByeByeCity.com prior to joining Infectious.

Shah has also worked with leading advertising agencies such as McCann Erickson as Business Director, Mudra as AVP, Rediffusion Y&R as Brand Partner, Saatchi & Saatchi as Associate Account Director, Vyas Giannetti Creative as Account Manager and finally as Partner at Dattaram in his last advertising stint.

Speaking about his new role, Shah said, “In a short period Infectious has made its mark by doing some path-breaking work that has helped build brands and also generate buzz. I am happy and excited to work with Nisha and Ramanuj again and look forward to creating magic for brands and building formidable client partnerships.”

Nisha Singhania

Commenting on Shah’s appointment, Nisha Singhania, Co-founder Infectious & Firki, said, “At Infectious we are very particular about the kind of talent we bring on board – it is critical for them to fit into our culture. With Vimesh we feel there is a perfect fit. His entrepreneurial experience makes him an asset for any independent agency. Also Vimesh’s strengths are that of a nurturer – he will add immense value to both our brands and our people.”

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