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Cannes Lions 2016: Medulla bags 7 Pharma Lions; Rediffusion Y&R wins 1 in Health & Wellness
Medulla Communications won two Gold Lions for Indian Association of Palliative Care's campaign, while Tata Motors Dipper condoms campaign won a Bronze for Rediffusion Y&R
BestMediaInfo Bureau | Mumbai | June 19, 2016
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It was a great day yesterday for Medulla Communications, Mumbai, at the Cannes Lions. In the Pharma Lions, Medulla had nine shortlists, and it ended the evening winning seven Lions.
Medulla won two Gold and a Silver Lion for Palliative Care (End of Life Care) campaign for Indian Association of Palliative Care (IAPC) campaign.
It also won a Silver and Bronze Lion for GlaxoSmithKline's Zentel's campaign.
The agency rounded off its win tally with two Bronze Lions for Johnson & Johnson's Concerta's campaign.
In the Health and Wellness category, out of six shortlists, Rediffusion Y&R, Mumbai, won a Bronze Lion for its campaign for Tata Motors' Dipper Condoms.
List of winners in Health & Wellness and Pharma categories:
| Title | Client | Product | Entrant Company | Medal |
Pharma | ||||
| Slums (Housing Colonies) For Worms | Glaxosmithkline (Gsk) | Zentel | Medulla Communications Mumbai | Bronze |
| Slums (Housing Colonies) For Worms | Glaxosmithkline (Gsk) | Zentel | Medulla Communications Mumbai | Silver |
| Last Words | Indian Association Of Palliative Care (Iapc) | Palliative Care (End-Of-Life Care) | Medulla Communications Mumbai | Gold |
| Last Words | Indian Association Of Palliative Care (Iapc) | Palliative Care (End-Of-Life Care) | Medulla Communications Mumbai | Silver |
| Last Words | Indian Association Of Palliative Care (Iapc) | Palliative Care (End-Of-Life Care) | Medulla Communications Mumbai | Gold |
| Adhd Symptom Stamps | Johnson & Johnson | Concerta | Medulla Communications Mumbai | Bronze |
| Adhd Symptom Stamps | Johnson & Johnson | Concerta | Medulla Communications Mumbai | Bronze |
Health & Wellness | ||||
| Dipper Condoms | Tata Motors | Dipper Condoms | Rediffusion Y&R Mumbai | Bronze |