Cannes Lions 2016: Four Indian shortlists in Glass Lions
The shortlisted entries are from Ogilvy & Mather, BBDO, Mindshare and Weber Shandwick
BestMediaInfo Bureau | Mumbai | June 19, 2016
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The shortlists for Glass Lions were announced today at the 63rd Cannes Lions Festival of Creativity. India has secured four shortlists in the category.
Glass Lions saw a decline from 166 entries to 155 this year.
The shortlisted Indian entries are:
- Ogilvy & Mather India's campaign for Beauty Tips by Reshma 'Make Love not Scars'
- BBDO India's Dads #ShareTheLoad case study for Procter & Gamble's Ariel Matic
- Weber Shandwick's campaign for Daughters of Mother's Responsible India
- Mindshare's campaign for Hindustan Unilever's Brooke Bond Red Label tea '6 pack band'
Last year, the inaugural year for Glass Lions, BBDO India had bagged the Grand Prix for its work titled 'Touch the Pickle' done for P&G India's Whisper Sanitary Napkins.
Shortlisted entries from India for Glass Lions:
| Title |
Client |
Product |
Entrant Company |
| Beauty Tips by Reshma |
Make Love not Scars |
Acid Attack |
Ogilvy & Mather, Mumbai |
| Dads #ShareTheLoad (Case Study) |
Procter & Gamble India |
Ariel Matic |
BBDO India Mumbai |
| Daughters of Mother India |
Responsble India |
Documentary Film |
Weber Shandwick Mumbai |
| 6 Pack Band |
Hindustan Unilever |
Brooke Bond Red Label Tea |
Mindshare Mumbai |
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