Vishnu Srivatsav joins as Creative Head, DDB Mudra South & East

Srivatsav joins DDB Mudra Group from Grey Worldwide, where he was Senior Executive Creative Director and had a 12-year stint

BestMediaInfo Bureau | Mumbai | May 27, 2015

Vishnu Srivatsav

Vishnu Srivatsav, a two-time Cannes Gold Lion winner, has recently joined DDB Mudra South & East as Creative Head. Joining the agency's Bangalore office, Srivatsav will be partnering Ranji Cherian, President, DDB Mudra South & East as the creative lead on the agency's client roster and will be reporting to Sonal Dabral, Chairman and CCO, DDB Mudra Group.

With experience of over 15 years, Srivatsav began his career with RK Swamy BBDO and has also worked with leading creative agencies, including FCB Ulka and Grey Worldwide.

He joins DDB Mudra Group from Grey Worldwide, where he was Senior Executive Creative Director. During his 12-year stint at Grey, he worked in every single office of the agency in India. He has been involved in creating brand building campaigns across categories like automobile, telecom, FMCG, retail, lifestyle, fashion and IT.

Some of the brands that he has worked with include Gillette, DHL, Fiat Punto, Honda Brio, Duracell, Killer Jeans, Indian Oil, Britannia, Bajaj Allianz Insurance, Dabur, Bharti Axa Insurance, Reliance Mobile, Intex, National Geographic Channel, Fox Traveller, Aircel Cellular, Lee Jeans, 3M, Dell and TimesPro.

Sonal Dabral

Commenting on Srivatsav's appointment, Sonal Dabral, Chairman & CCO, DDB Mudra Group, said, “Vishnu is a rare creative mind. A modern thinker and a great craftsman, his work has charmed the consumers and award juries alike. DDB Mudra Group is surging ahead with a new momentum, so it's just the right time for a multi-dimensional talent like Vishnu to join us. I am truly excited and confident that he will help continue this momentum and take one of our most important offices to the next level on the back of some path breaking creative work.”

Ranji Cherian

Ranji Cherian, President, DDB Mudra South & East, added here, “We are delighted that Vishnu is joining us as Creative Head of DDB Mudra South & East. He is a great people's person and he is driven with passion and purpose. I wish him all the very best.”

In 2013 and 2014, Srivatsav work for Duracell had won back-to-back Cannes Gold Lions as well as a Bronze Lion. He was also awarded with a Cannes Bronze Lion for his work on DHL in 2013. Other accolades won by him include an Adfest Gold Lotus, D&AD In Books, One Show Merits, Kyoorius Blue Elephants, several Abby Awards and most recently, a Wood Pencil from D&AD for Writing in Press Advertising.

On joining DDB Mudra South & East, Srivatsav said, “It was a chance to join one of the world's most prestigious agencies. It was a chance to work with Sonal, who's an absolute legend. It was a chance to work on some great brands that have defined their markets. And well, here I am. I am truly excited to partner Ranji and the rest of the team to do some great work on these awesome brands, and add to DDB Mudra Group's formidable reputation for creativity.”

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