Times Mobile brings 'home' experience into IPL playoffs at Kotla

Fans s inside the stadium were able to download the free app FollowOn that delivered live cricket action to one's mobile phone as it happened on the pitch

BestMediaInfo Bureau | Delhi | May 23, 2013

TimesMobile, a leading mVAS service provider has partnered, with Techfront, a pioneer in technology and solutions for sports and entertainment, for their app FollowOn which provided a unique home experience to in-stadia fans at the Kotla for the Pepsi IPL 6 playoffs that took place on May 21 and 22, 2013.

For the first time, a large format sports venue enabled in-stadia fans to have an enriching experience on the mobile and change the experience quotient forever. Viewers inside the stadium were able to download the free app FollowOn. The app delivered live cricket action to one's mobile phone as it happened on the pitch. The viewer got live scores, commentary, news, features, stats, special scores, graphs, magic moments with push notifications and video content while being present at the venue. Fans could access free Wifi connectivity at the venue and download the app from iTunes, Google Play, Market place to have this elevated experience at the venue.

Techfront is a specialised provider of digital display systems, interactive solutions, instadia lighting for popular sports such as cricket, F1, football, rugby, tennis, hockey etc.

Times Mobile is the telecom arm of Times Internet Limited the largest Indian internet network and the digital venture of The Times of India Group.

Info@BestMediaInfo.com

Info@BestMediaInfo.com