There were total four shortlists from India – three for Point Blank and one for McCann Health
BestMediaInfo Bureau | Delhi | November 15, 2012
The 2012 CLIO Healthcare Awards honoured the best in healthcare advertising on November 13, 2012 at The Paris Theatre in New York. The CLIO Healthcare Awards is an extension of The CLIO Awards, one of the world's most recognised awards competitions for advertising, design and communications.
This year, the only medal for India was won by Point Blank Advertising, Mumbai. The agency won a Bronze in the OOH category for its Poster campaign ‘Feather’ done for Desowen, Galderma.
There were total of four shortlists from India with Point Blank Advertising alone having three nominations; the fourth nomination went to McCann Health New Delhi. Besides the winning campaign, Point Blank’s Poster campaign ‘Adapt’ for Sensodyne Toothpaste and Mail campaign ‘Tools’ for U-Tryp, Bharat Serums and Vaccines were among the finalists.
McCann Health’s nomination was for its Poster campaign ‘Mother & Baby Nutrition’ for Nestle Baby & Me.