Vizeum wins media duties of CRI Pumps

The business will be handled by the agency's Chennai office

BestMediaInfo Bureau | Delhi | September 12, 2012

CRI Pumps, established in 1961, today is a household name associated with water lifting pumps, be it for agriculture, industry, domestic, mining or civil applications. As part of its growth strategy, CRI Pumps has brought on board Vizeum India to handle its communication mandate. For Vizeum this business comes quick on the heels of various other announcements including their first Emvies metal.

Commenting on the win, S Yesudas, Managing Director, India Sub-continent, Vizeum, said, "We are extremely delighted with this win. We sincerely thank CRI Pumps management for their faith in us. With the communication initiatives planned, the journey ahead would be quite interesting. This also opens up a new market for us and increases the width and breadth of our southern operations. This business will be handled from our Chennai office.”

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