Vdopia appoints Preetesh Chouhan as VP, APAC

He will be responsible for establishing Vdopia's footprints in South East Asia and propagating the overall growth

BestMediaInfo Bureau | Delhi | August 28, 2012

Preetesh Chouhan

Leading digital advertising and video monetization player Vdopia has appointed Preetesh Chouhan, a digital business veteran for the past 15 years, as its VP & Sales Head for APAC.

Prior to joining Vdopia, Chouhan held the position of National Head, Ad Sales at SIFY Technologies Pvt. Ltd. He has had a successful track record of having delivered in the domains of Online & Digital business, spearheading aggressive organizational effectiveness & growth. At Vdopia, he aims at establishing its footprints in South East Asia and propagating the overall growth through organic and inorganic developments.

On his joining, Srikant Kalkani, Co-Founder & Business Head, Vdopia stated, “We are glad to have Chouhan on board. Vdopia foresees immense growth of its Ad network across the APAC market with his joining. With tremendously growing Digital advertising space, Vdopia aims at delivering the best of industry products with a team of experts who can streamline the digital video advertising strategies for our customers and help them capitalize the growth.” He further added, “With his hands on experience in Sales & Business Development across online and digital businesses, Preetesh surely will add value to Vdopia's success.”

Chouhan stated, “I've always been a firm believer of Video as a platform for both content consumption and the monetization side of the business. In the entire 'digital advertising' ecosystem, Mobile video advertising is still at a very nascent stage, and with the growing penetration of mobile devices and data usage, the growth opportunities are immense. Markets such as India, SEA and Middle East are set for an aggressive growth from both 'online' and 'mobile' platforms. Vdopia has been rightly placed as a key market leader and initiator in this field and can very easily lead the growth path through its product and market strategies. We're looking to hit the market with very key strategic and niche products and create a long and profitable value chain for ourselves.”

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