Wizcraft sets foot in Sri Lanka with JV
Wizcraft International and Sri Lanka's Event Concepts join hands to form Wizconcept Events
BestMediaInfo Bureau | Delhi | May 11, 2012
Building its business across Asia, communication and event management giant Wizcraft International Entertainment has expanded its reach to Sri Lanka through a joint venture with Event Concepts, a subsidiary of the Green Lanka Group, to form Wizconcept Events & Entertainment to be based in Colombo.
Over the last two decades, Wizcraft has been at the forefront of some of the largest events and entertainment spectaculars including the ICC World Cup's Opening ceremony in Dhaka, Bangladesh, cricket activation in Sri Lanka and the closing of the ICC World Cup in India; and the Opening and Closing ceremonies of the Commonwealth Games in New Delhi, among many others.
From its inception in 2006, Event Concepts has aimed to be a leading provider of event solutions to the entertainment sector in Sri Lanka. Having seen considerable success on the island, they expanded their reach to Dubai and London, creating a range of large-scale events locally and internationally.
Event concept has executed several large events including the SAARC Conference dinner, Mihin Lanka launch in Singapore, high end fashion events with reputed international designers, live concerts, cultural events at the SAARC conference, and a range of events during the IIFA weekend , India's largest global event, which was held in Colombo in 2010.
Sabbas Joseph, Director, Wizcraft International, said, “We had a wonderful experience when we worked with Event Concepts during the IIFA Weekend in Colombo in 2010 and on other occasions. Wizcraft believes in creating experiences, not just events, and partnering with the very best in the business. While we already have a presence in Sri Lanka, we felt that partnering with Event Concepts would only strengthen that presence. ”
With full-fledged offices in Singapore, Dubai, Muscat and Sri Lanka and Wizcraft representatives in Los Angeles, the UK and other parts of the world, Wizcraft International Entertainment Ltd has steadily extended its reach across the globe.