GenZ

Gen Z is the world's most digital audience spending two-thirds of media time online: WARC report

Lowe Lintas shows the ways of GenNext's quirky daters in new Fastrack campaign

Quaker has forayed into ready-to-eat segment with Oats Muesli to target time-crunched millennials: Sonam Bikram Vij

GenZ and millennials are stiffening competition among pet-care brands

Fintech company Niyo targets millennials, GenZ with ad campaigns