Marketing

"We missed the mark, and we're sorry": Apple apologises for an ad following backlash

Boldfit unveils new logo and identity

Being a purpose-driven brand sets us apart in the ride-hailing industry: inDrive’s Avik Karmakar

From Puma to Lux and MuscleBlaze, why brands want star kids to endorse them

DoubleVerify bolsters APAC leadership to enter into Hong Kong and Thailand

Ipsos hires Rajashree Ivaturi as Partner, Ipsos Strategy3

Natekar Sports & Gaming join forces with Sony Group Corporation to launch World Pickleball League

Kalamandir Jewellers onboards Shruti Haasan as its brand ambassador

Metro Brands appoints Meenakshi Samantaray as marketing head, sports division

Gupshup onboards Salim Ali as Chief Marketing Officer