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Advertising
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In-depth
Best Media Info
Advertising
Ad Craft
Marketing
Television
OTT
Digital
Print
Radio
In-depth
Editor's Picks
Special
Interviews
Events
Cannes Lions 2018
Guest Times
Guest Times
Is craft in advertising a necessity or a luxury?
By
Shivaji Dasgupta
Why the subscription model will save businesses in 2021
By
Are you a Passionate Pant or a Serious Saha?
By
Shivaji Dasgupta
It’s an Ad, not an Adani!
By
BestMediaInfo Bureau
Is ‘In The Home’ the future of ‘Out Of Home’?
By
Shivaji Dasgupta
What if 2021 is a bigger disaster?
By
Shivaji Dasgupta
Social media and fake news: A complex relationship
By
Why are brokers not packers?
By
Shivaji Dasgupta
Honey for nothing and the buzz for free
By
Shivaji Dasgupta
Long live Mahashay. Long live the Masala Magic.
By
Shivaji Dasgupta
Did Smith and Maxwell deliberately fail in the IPL?
By
Shivaji Dasgupta
Moving beyond formulaic content
By
OTT censorship and the market effect
By
Why is Shahrukh Khan endorsing Byju’s? And why are we believing him?
By
Shivaji Dasgupta
Virat Kohli and the death of the metaphor
By
Shivaji Dasgupta
Selling in a digital world, the thought leader way
By
A different kind of Durga Puja in 2020, all thanks to Corona
By
Kakoli Thakur
India's draft guidelines on misleading advertisements need clarity
By
Neither saint nor sinner, Tanishq is a smart winner
By
Shivaji Dasgupta
Is Technology killing your Brand Proposition?
By
Shivaji Dasgupta
Why men love men and women hate women
By
Shivaji Dasgupta
Is the lockdown making nuclear families behave like joint families?
By
Shivaji Dasgupta
Coding: Need of the hour or just FOMO
By
Kakoli Thakur
‘Play From Home’ — Why Homereca is the new Horeca
By
Shivaji Dasgupta
OTT – the business of convenience entertainment driving consumer acquisition
By
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