Mankind allots 25% of total media budget spends on digital marketing, says Rajeev Juneja

By Nisha Qureshi

Marketing is no longer just brand and advertising, it's more about consumer experience, says Gaurav Ajmera of Oyo

By Akanksha Nagar

Marketing 2020: Looking at digital with new lens, focus on web traffic, says Spykar’s Saisangeeta Israni

By Akanksha Nagar

Marketing 2020: Higher focus on TV but plans to increase spends on digital and event, says Vincent Noronha of Havmor

By Akanksha Nagar

Marketing 2020: ASICS to spend 10% of revenue on marketing, focus on Tier 1 and 2 markets

By Akanksha Nagar

Marketing 2020: Timex to spend more on digital in 2020, says Ajay Dhyani of Timex

By Akanksha Nagar

Marketing 2020: Video, vernacular and voice are our focus, says Ceat Tyres CMO Amit Tolani

By Akanksha Nagar

Marketing 2020: We plan to strengthen our marketing outreach in 2020, says Karan Shroff, VP Marketing, Unacademy

By Akanksha Nagar

Marketing 2020: Marketing and advertising to get far more regional in 2020, says Uber’s Manisha Lath Gupta

By Akanksha Nagar

Technology redefining customer journey, voice assistance becoming more important, says Tata Capital’s Abonty Banerjee

By BestMediaInfo Bureau

Biggest digital-led community and influencer marketing programme to launch Z by HP

By Sunit Roy

Digital marketing and in-store branding drive our marketing strategy, Abhiral Bhansali of LG Electronics

By Sunit Roy

Digital spending to overtake TV in our media plan, says Sushil Matey of Livpure

By Shradha Mishra

Pepperfry to spend Rs 150 crore on marketing in next fiscal, digital to get lion’s share

By Akanksha Nagar

Brands must invest in high quality content to ensure viewers' attention: Yan Liu of TVision Insights

By Roshni Nair

Grofers breaks even in key markets, eyes Rs 5,000-crore business by 2020

By Raushni Bhagia

Sri Sri Tattva is ready to go to the next level, says CEO Tej Katpitia

By BestMediaInfo Bureau

Retargeting company Criteo to expand into BFSI and auto verticals in India

By Akansha Srivastava

Kia Motors India aims to be in top five within three years

By Akansha Srivastava

Goafest 2018: Act at early stages to tackle disparity with women, says Rosie Yakob of Genius Steals

By Roshni Nair

Growing urbanisation and digitisation to fuel HP's expansion in India: Neelima Burra, Country Marketing Director, HP Inc.

By Akansha Srivastava

Association with Virat Kohli has been our best: Debosmita Majumder, Head of Marketing, Puma India

By Akansha Srivastava

Content marketing will shift from acquisition-based to retention-based communication, says Ashim Mathur of Dolby

By Akansha Srivastava

Mahindra & Mahindra aims to double online sales by next year

By Akansha Srivastava

Digital is playing a bigger role but TV is here to stay: Chella Pandyan, Marketing Director, Kimberly-Clark India

By Raushni Bhagia