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The Consumer Protection Act 2019 will only raise standards of advertising, says Subhash Kamath, ASCI Chairman
The Consumer Protection Act 2019 will only raise standards of advertising, says Subhash Kamath, ASCI Chairman
Vi is for new-age, digital-first Indians; will use TV, digital and print to build awareness, says Kavita Nair of Vi
Vi is for new-age, digital-first Indians; will use TV, digital and print to build awareness, says Kavita Nair of Vi
IPL presents a huge opportunity for content creators across media channels, says Wakefit’s Chaitanya Ramalingegowda
IPL presents a huge opportunity for content creators across media channels, says Wakefit’s Chaitanya Ramalingegowda
Leadership positions will be represented by a diversely larger specialisation pool, says Paul Dueman of Tilt Brand Solutions
Leadership positions will be represented by a diversely larger specialisation pool, says Paul Dueman of Tilt Brand Solutions
Local platforms have a lot to catch up as Google and FB will continue to enjoy lion’s share, says Wavemaker’s Shekhar Banerjee
Local platforms have a lot to catch up as Google and FB will continue to enjoy lion’s share, says Wavemaker’s Shekhar Banerjee
The only thing that is increasing nowadays is client expectations, say Publicis Worldwide NCDs Vikash Chemjong and Basabjit Mazumdar
The only thing that is increasing nowadays is client expectations, say Publicis Worldwide NCDs Vikash Chemjong and Basabjit Mazumdar
Just start and end with a genuine intention to solve a problem, say Kainaz Karmakar and Harshad Rajadhyaksha of Ogilvy India
Just start and end with a genuine intention to solve a problem, say Kainaz Karmakar and Harshad Rajadhyaksha of Ogilvy India
We are reaping rewards of what we have sown in last five years, say The Womb Co-Founders, Navin Talreja and Kawal Shoor
We are reaping rewards of what we have sown in last five years, say The Womb Co-Founders, Navin Talreja and Kawal Shoor
Award celebrations last 24 hours but recognitions motivate for years to come: Piyush Pandey
Award celebrations last 24 hours but recognitions motivate for years to come: Piyush Pandey
Not in ‘me too’ space, says Pradeep Khatri on launching edtech startup DigiVidyapeeth
Not in ‘me too’ space, says Pradeep Khatri on launching edtech startup DigiVidyapeeth
Lockdown will boost online content consumption the same way demonetisation helped e-wallets, says HT Digital's Abhesh Verma
Lockdown will boost online content consumption the same way demonetisation helped e-wallets, says HT Digital's Abhesh Verma
Advertising worst-hit sector, there would be salary cuts and even layoffs across agencies, says DAN’s Ashish Bhasin
Advertising worst-hit sector, there would be salary cuts and even layoffs across agencies, says DAN’s Ashish Bhasin
Now is the time for OTT players to sit back and rethink their content strategy, says Nachiket Pantvaidya of ALTBalaji
Now is the time for OTT players to sit back and rethink their content strategy, says Nachiket Pantvaidya of ALTBalaji
This is truly radio’s finest hour, and it is a perfect companion for brands in the new world, says Abraham Thomas of Big FM
This is truly radio’s finest hour, and it is a perfect companion for brands in the new world, says Abraham Thomas of Big FM
Sharp business recovery likely in second half of this fiscal, predicts Rohit Ohri of FCB India
Sharp business recovery likely in second half of this fiscal, predicts Rohit Ohri of FCB India
People are sick and tired of coronavirus, brands must do positive campaigns, says Shashi Sinha
People are sick and tired of coronavirus, brands must do positive campaigns, says Shashi Sinha
Mankind allots 25% of total media budget spends on digital marketing, says Rajeev Juneja
Mankind allots 25% of total media budget spends on digital marketing, says Rajeev Juneja
Talks of consolidation in OTT are a myth, says Sudhanshu Vats of Viacom18
Talks of consolidation in OTT are a myth, says Sudhanshu Vats of Viacom18
Thought leadership and ideas are key to cracking Tamil market, says Ravish Kumar of Viacom18
Thought leadership and ideas are key to cracking Tamil market, says Ravish Kumar of Viacom18
Marketing is no longer just brand and advertising, it's more about consumer experience, says Gaurav Ajmera of Oyo
Marketing is no longer just brand and advertising, it's more about consumer experience, says Gaurav Ajmera of Oyo
Marketing 2020: Looking at digital with new lens, focus on web traffic, says Spykar’s Saisangeeta Israni
Marketing 2020: Looking at digital with new lens, focus on web traffic, says Spykar’s Saisangeeta Israni
Marketing 2020: Higher focus on TV but plans to increase spends on digital and event, says Vincent Noronha of Havmor
Marketing 2020: Higher focus on TV but plans to increase spends on digital and event, says Vincent Noronha of Havmor
Marketing 2020: ASICS to spend 10% of revenue on marketing, focus on Tier 1 and 2 markets
Marketing 2020: ASICS to spend 10% of revenue on marketing, focus on Tier 1 and 2 markets
Clients now have less tolerance for failure, less patience for success: Joseph George of Tilt Brand Solutions
Clients now have less tolerance for failure, less patience for success: Joseph George of Tilt Brand Solutions
Critical for CMOs to sanely navigate change without losing sight of the fundamentals, says Prasoon Joshi
Critical for CMOs to sanely navigate change without losing sight of the fundamentals, says Prasoon Joshi