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19 shortlists from India at WARC Prize for Asian Strategy 2017

Ogilvy & Mather secured 9 out of 19 shortlists from India. The winners will be announced in Singapore on October 30

A total of 31 campaigns from China, Hong Kong, India, Japan, Pakistan, The Philippines and Singapore have been shortlisted for WARC's Prize for Asian Strategy 2017, a search for the best strategic ideas that have driven results in Asia.

India led the charts with 19 shortlists wherein Ogilvy & Mather secured 9 shortlists and 10 other agencies got one shortlist each.

List of shortlisted entries from India:





Winning the 4G race without 4G

Vodafone India

Vodafone India

Ogilvy & Mather

Use Dipper at Night

Tata Motors

Tata Motors

Rediffusion Y&R

Bridging the Gender Divide in Sex


TTK Protective Devices

McCann WorldWide

Dads #ShareTheLoad

Ariel Matic

Procter & Gamble India

BBDO India

The next-gen is ready

Vodafone Business Services

Vodafone India

Ogilvy & Mather

Launching Jeans in India


Reckitt Benckiser

Havas Worldwide

Roads that honk

HP Lubricants

Hindustan Petroleum

Leo Burnett India


Levi Strauss India Pvt Ltd

Levi Strauss India

Zeno Group India

From Anonymous Call To Eponymous Glory

Premier Futsal

Premier Futsal Management

DDB Mudra Group, Mumbai

Putting the intamacy back in intimate wear



Famous Innovations

Inspiring giant leaps in heart health


Marico Ltd.

Madison Communications

When embracing dirt became an act of faith

Surf Excel


MullenLowe Lintas Group

The Job Switch

The Akanksha Foundation

The Akanksha Foundation

Ogilvy & Mather

The Joy Exchange

The Akanksha Foundation

The Akanksha Foundation

Ogilvy & Mather

Mom, be a girl again



Ogilvy & Mather

Taste of Togetherness

Brooke Bond Red Label

Hindustan Unilever

Ogilvy & Mather

Saroj, The Leader

Colour Academy

Asian Paints

Ogilvy & Mather, Asian Paints

Deliver the love



Ogilvy & Mather

The Reboot



Ogilvy and Mather Mumbai

A wide variety of global brands across a range of industries including Amazon, Coca-Cola, Levi's and MasterCard, as well as local brands such as Colour Academy, Metro Manila Development Authority and Singtel have made the shortlist.

The WARC Prize for Asian Strategy, now in its seventh year, is being judged by an eminent panel of 25 client- and agency-side experts, chaired by Nicole McMillan, Vice-President, Marketing of The Wrigley Company, Asia-Pacific and including Michael McComb, VP Brand Communication, Greater China, SAP; Anita Kanal, Senior Director, Consumer Marketing Asia Pacific, Visa; and Ranjit Jathanna - Chief Strategy Officer, MullenLowe Singapore.

The winners showcasing Asia's smartest thinking, highlighting breakthrough ideas from across the region, will be revealed at an event in Singapore on Monday, October 30.

The top winning entries will be awarded Grand Prix, Gold, Silver and Bronze awards. Five Special Awards will also be presented for specific areas of excellence: The Market Pioneer Award, The Research Excellence Award, The Channel Thinking Award, The Local Hero Award and The Asia First Award.

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