Girish Menon, Partner at KPMG India, has joined digital entertainment and technology company JetSynthesys as its Chief Strategy Officer.
Menon has over 25 years of experience in the marketing and advertising industry, strategy and consulting, with a specialisation in the media, digital, gaming and consumer internet sectors.
Prior to joining JetSynthesys, Menon spent close to eight years at KPMG. In 2017, he was promoted to Partner at KPMG India. He joined KPMG India as Director, Deal Advisory and was part of the team that specialises in Media and Entertainment, Online/Digital and E-Commerce deals.
Before that, he served as Director, Corporate Finance, Grant Thornton India, where he headed the Business and Strategy Due Diligence practice and all the initiatives of the company in the media and entertainment sector.
He has also served as Head, Strategy, Balaji Telefilms in the past. At Balaji Telefilms, he looked after the company’s corporate strategy and worked closely with the Managing Director and Group CEO. His role at Balaji involved the identification and incubation of new business ventures, realigning existing businesses, profitability initiatives and overseeing businesses of the private equity fund of Balaji.