Olyv collaborates with Disney+ Hotstar for ICC Men’s T20 World Cup 2024

Delhi: Olyv (formerly SmartCoin) announced its association with Disney+ Hotstar for the ICC Men’s T20 World Cup 2024. 

It has released brand films under Olyv’s first-ever branding campaign, #JahanSapneWahanOlyv.

Speaking of the collaboration, Co-Founder and CEO (Olyv India), Rohit Garg, said, “Cricket is a collective passion that unites India like nothing ever can. The T20 format at an international level adds to the cult following of this sport. Our campaign on Disney+ Hotstar for the ICC Men’s T20 World Cup 2024 is a game-changer for Olyv. With the event's unparalleled global viewership, we are poised to connect with an incredibly diverse and engaged audience on an unprecedented scale. This collaboration allows us to showcase our dynamic new identity and reinforce our commitment to financial empowerment with a platform that can serve Aspirational India’s diverse financial needs. We are excited to engage millions of cricket fans and potential customers across the nation.”