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In-depth: How personalised marketing is making customer acquisition easier for brands
In-depth: How personalised marketing is making customer acquisition easier for brands
In-depth: Are brands starting to feel the heat of Consumer Protection Bill?
In-depth: Are brands starting to feel the heat of Consumer Protection Bill?
In-depth: Can sluggish economic growth dampen festive season ad spend?
In-depth: Can sluggish economic growth dampen festive season ad spend?
In-depth: Does a CMO role hold relevance today in Indian market?
In-depth: Does a CMO role hold relevance today in Indian market?
Rising Star: Khushboo Malik, Sr. Key Account Manager, Ambient OOH - Dentsu Aegis Network
Rising Star: Khushboo Malik, Sr. Key Account Manager, Ambient OOH - Dentsu Aegis Network
Byju’s takes over as Team India’s official sponsor as Oppo ends deal mid-term
Byju’s takes over as Team India’s official sponsor as Oppo ends deal mid-term
In-depth: How relevant is screen size for brands in today's content-driven world?
In-depth: How relevant is screen size for brands in today's content-driven world?
Rising Star: Anam Qazi, Product Manager, Data Sciences, Dentsu Aegis Network
Rising Star: Anam Qazi, Product Manager, Data Sciences, Dentsu Aegis Network
In-depth: As business falls, is it time for print media to reinvent itself?
In-depth: As business falls, is it time for print media to reinvent itself?
In-depth: Why advertisers are making a beeline for regional TV
In-depth: Why advertisers are making a beeline for regional TV
In-depth: How web browsers’ move to restrict ‘third-party’ cookies affect brands
In-depth: How web browsers’ move to restrict ‘third-party’ cookies affect brands
Rising Star: Ishita Misra, Writer, Tilt Brand Solutions
Rising Star: Ishita Misra, Writer, Tilt Brand Solutions
Rising Star: Neha Kumra, Group Head (Copy), Isobar
Rising Star: Neha Kumra, Group Head (Copy), Isobar
In-depth: Viewership from landing page – how does it impact advertisers?
In-depth: Viewership from landing page – how does it impact advertisers?
Commentary: Why doesn’t BARC want to filter out the landing page outliers?
Commentary: Why doesn’t BARC want to filter out the landing page outliers?
In-depth: Landing page not illegal – the way ahead
In-depth: Landing page not illegal – the way ahead
Rising Star: Deep Chhabria, Creative Partner, BBH India
Rising Star: Deep Chhabria, Creative Partner, BBH India
In-depth: Has the dust settled on TRAI’s new tariff order?
In-depth: Has the dust settled on TRAI’s new tariff order?
In-depth: What makes consumers love a brand
In-depth: What makes consumers love a brand
In-depth: Survival mantras for English GECs in the new distribution ecosystem
In-depth: Survival mantras for English GECs in the new distribution ecosystem
In-depth: Is your purpose-driven advertising meeting business objectives?
In-depth: Is your purpose-driven advertising meeting business objectives?
Commentary: Confident MRUC isn't taking IRS criticism lying down this time
Commentary: Confident MRUC isn't taking IRS criticism lying down this time
In-depth: How blockchain is the answer to many problems in advertising
In-depth: How blockchain is the answer to many problems in advertising
In-depth: How online fantasy sports is becoming a major business in India
In-depth: How online fantasy sports is becoming a major business in India
In-depth: When will Delhi’s creative circuit get its due?
In-depth: When will Delhi’s creative circuit get its due?