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In-depth: Social media banter: Boon or bane for brands
In-depth: Social media banter: Boon or bane for brands
In-depth: Adspend shrinks on TV — and recovery isn’t going to be easy at all
In-depth: Adspend shrinks on TV — and recovery isn’t going to be easy at all
In-depth: The rise of India’s online sleep aid industry
In-depth: The rise of India’s online sleep aid industry
Rising Star: Ranjeet Kumar, Creative Director, Mumbai/ Bangalore, Isobar India
Rising Star: Ranjeet Kumar, Creative Director, Mumbai/ Bangalore, Isobar India
Rising Star: Provit Chemmani, Group Tech, ecommencify, WATConsult
Rising Star: Provit Chemmani, Group Tech, ecommencify, WATConsult
In-depth: How brands can seamlessly place ads on OTTs without disrupting viewer experience
In-depth: How brands can seamlessly place ads on OTTs without disrupting viewer experience
Commentary: What the TV news industry can gain from two separate industry bodies
Commentary: What the TV news industry can gain from two separate industry bodies
In-depth: Is OTT advertising suffering in the absence of third-party measurement?
In-depth: Is OTT advertising suffering in the absence of third-party measurement?
Commentary: Promoters' passion, not investor-led model drives success in M&E sector
Commentary: Promoters' passion, not investor-led model drives success in M&E sector
In-depth: Is comparative advertising re-emerging as a trend?
In-depth: Is comparative advertising re-emerging as a trend?
Rising Star: Shahnab Ahmad, AD, Data Science and Strategy, Posterscope India
Rising Star: Shahnab Ahmad, AD, Data Science and Strategy, Posterscope India
Rising Star: Netra Natarajan, Copy Supervisor, VMLY&R India
Rising Star: Netra Natarajan, Copy Supervisor, VMLY&R India
Commentary: What high-profile exits at Star mean for the network
Commentary: What high-profile exits at Star mean for the network
In-depth: What do brand custodians bring to table as brand ambassadors?
In-depth: What do brand custodians bring to table as brand ambassadors?
In-depth: Is performance pressure taking a toll on digital creativity?
In-depth: Is performance pressure taking a toll on digital creativity?
In-depth: Is the concept of virality for marketers dead on Facebook?
In-depth: Is the concept of virality for marketers dead on Facebook?
Commentary: Is Partho Dasgupta's exit from BARC industry's loss?
Commentary: Is Partho Dasgupta's exit from BARC industry's loss?
Rising Star: Aditya Narayan, Copy Supervisor, L&K Saatchi & Saatchi
Rising Star: Aditya Narayan, Copy Supervisor, L&K Saatchi & Saatchi
In-depth: Six months after NTO, niche broadcasters see at least 25% fall in ad revenue
In-depth: Six months after NTO, niche broadcasters see at least 25% fall in ad revenue
In-depth: Auto ad spend continue to grow despite sectoral slowdown
In-depth: Auto ad spend continue to grow despite sectoral slowdown
In-depth: Real estate players to increase ad spends by 15% during festive season, print and TV will benefit
In-depth: Real estate players to increase ad spends by 15% during festive season, print and TV will benefit
Jewellery brands have high hopes from festive season, to spend big on digital
Jewellery brands have high hopes from festive season, to spend big on digital
In-depth: Fashion and apparel brands expect bumper sales during festive season, to launch ad blitzkrieg
In-depth: Fashion and apparel brands expect bumper sales during festive season, to launch ad blitzkrieg
Rising Star: Girish Menon, Programmatic Trader, Amnet
Rising Star: Girish Menon, Programmatic Trader, Amnet
In-depth: TRAI’s NTO impact on distribution business
In-depth: TRAI’s NTO impact on distribution business