Ad Craft

Being unapologetically original – with Sonata

Etihad Airways unveils new global brand campaign 'Flying Reimagined'

Nivea seeks to give women the confidence to wear what they want

Panasonic gives something 'more' with its LifeConditioner

Flipkart shows how to make elegant homes

MakeMyTrip weaves an emotional peg for its 'Uncancel' feature

Bajaj Discover seeks to bring the spark back in married couples

Reconnect with your senses, says Nestlé's Kit Kat

Paper Boat seeks to revive childhood memories

Sugar Free highlights the perils of a sweetness overload