Tata Play Binge expands its OTT app portfolio with addition of Stage

Tata Play Binge has added OTT app, Stage, to its vast array of offerings.

Stage is a Haryanvi and Rajasthani content focused OTT app that will offer viewers a plethora of entertainment formats like web series, movies, short films, standup comedy, poetry, folk art and much more.

Dedicated to safeguarding and amplifying India’s diverse and rich cultural heritage inherent in regional dialects, the hyperlocal entertainment platform Stage is home to top web series and movies from Haryana and Rajasthan like Dada Lakhmi, Mewat, Akhada, College Kaand, Group D, Safe House, Chaudhar, Opri Paraai, 12vi Aala Pyaar, Doojvar, Bhaichara, Prem Nagar, Mayajaal, Punarjanam, Dahleez, Mere Yaar ki Shaadi, Sarpanch, Muklawo, Aata Saata, Mautana, Bindori, Pariksha, Karj Ro Ghunghat, Maayro, Ghunghat, Vakeel Sahiba, Beend Banugo Ghodi Chadhungo, and many more.

Pallavi Puri, Chief Commercial and Content Officer, Tata Play, said, “Tata Play Binge allows access to content in 13+ languages across 25+ apps. With Stage, we are adding more entertainment choices for our audiences in Haryana and Rajasthan. With each new partner addition, our goal is to make Tata Play Binge a go-to choice for genre based content discovery instead of browsing by various apps, thereby making the viewing experience worthwhile for our subscribers.”

Vinay Singhal, Co-founder and CEO, Stage, said, "Dialects in India are as diverse as they are vibrant, changing every 8 kilometers. Until now, individuals have primarily had access to Hindi content, missing out on the essence of cultural values embedded within regional languages. At Stage, our mission is to create content that resonates with the aspirations of Bharat, allowing individuals to embrace and celebrate their unique culture and dialect.”

He further added, “Our partnership with Tata Play Bing marks an exciting opportunity to extend this mission to a wider audience. The tagline ‘Kyonki Boli Mein Apnapan Hai' encapsulates our belief that there's a sense of familiarity and belonging in one's own dialect. This collaboration empowers us to introduce our library of over 300+ original films and series, spanning various genres, to a broader set of viewers, enabling them to connect deeply with the richness of Haryanvi and Rajasthani dialects."

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