NewsDrum emerges as a ray of hope for objective and informative journalism

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Akansha Srivastava
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NewsDrum emerges as a ray of hope for objective and informative journalism

In less than two years of its launch, NewsDrum has earned the trust of millions of its readers with its objective and informative journalism.

The platform has broken over 37 stories in such a cluttered space in a short period while competing with big media houses such as The Times of India and India Today Group to name a few.

With over 20 experienced journalists such as Shekhar Iyer and Aurangzeb Naqshbandi, NewsDrum has always been ahead of the curve with its sharp analysis and news breaks.

As a result, NewsDrum today attracts over 2 million monthly page views with high engagement above industry standards.

According to Semrush, 63% of visitors of NewsDrum have informational intent followed by 16% with transactional and 13% with commercial intent.

About NewsDrum

NewsDrum is a premium independent online news platform specialising in providing in-depth news stories with neutral perspectives about everything related to news, business, sports, entertainment and lifestyle.

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Niraj Sharma

Launched and led by Editor-in-Chief Niraj Sharma, who is also the Editor-in-Chief of BestMediaInfo.com and BuzzInContent.com, NewsDrum is the only platform of its kind, certainly not an experiment, which believes in educating people with well-grounded facts from India and the world.

“Be it a journalist or a news platform, they are known by the news they have broken and their fair analysis of any development. These are the two focus areas for NewsDrum which makes it a preferred readers’ choice” said Sharma.

The "guiding principles" of NewsDrum are only the basics of journalism which is to remain wholly unbiased, be it religious or political, pecuniary or otherwise. As the platform’s only agenda is to inform and educate, the parliamentary way, it stays away from mudslinging and targeted slandering.

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Aurangzeb Naqshbandi

“This is where NewsDrum is a breath of fresh air for its readers as it presents views from all sides,” said NewsDrum Consulting Editor Aurangzeb Naqshbandi.

NewsDrum has remained much ahead when it comes to breaking news. When the world was wondering why a special parliament session was called by the Modi government on August 31, 2023, it was NewsDrum which informed its readers that the special session was called for the Women Reservation Bill.

The Times of India reported the news two days later.

Similarly, NewsDrum was the first to say that Sonia Gandhi and Kharge may ignore the invitation to the Ayodhya Ram Temple consecration ceremony which became the talking point across the country.

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Shekhar Iyer

“Such precision comes from the years of experience and unbiased credentials,” NewsDrum Consulting Editor Shekhar Iyer said.

“Conversations are crucial for any democracy as vibrant as India and NewsDrum is proud to lead or ignite conversations of high importance. Besides, NewsDrum stories have been able to make an impact on people’s lives and government policies,” added Sharma.

Created and conceptualised by Santosh Padhi, fondly known as Paddy, the only Indian to have featured among the world's top 10 art directors' list by Cannes Lions, the NewsDrum logo perfectly articulates the characteristics of the platform.

There is a point of view and then there is a counter point of view. The upper and lower speech blurbs denote two opposite points of view coming together to make a neutral “N”, the positioning of NewsDrum.

Fully funded by BestMediaInfo.com, NewsDrum has opened advertising with a lot of unique advertising opportunities for brands who are in search of a 100% brand-safe news platform.

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Ashish Sharma

“Readers spend more than 3 minutes on an average on NewsDrum and with such high engagement, brands have the opportunity to engage with the captive and returning audience,” said NewsDrum National Sales Head Ashish Sharma.

Info@BestMediaInfo.com

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