Allen Career Institute has announced the appointment of Apoorv Sharma as its Chief Marketing Officer.
Sharma previously served as an integral part of the Marcom leadership team at Apple, driving brand building, creative solutions, and product marketing for Apple’s devices, wearables and services. Sharma will anchor Allen’s brand building, marketing and PR efforts.
Sharma brings over 18 years of rich experience spanning B2B and B2C domains across international geographies; with roles in product marketing, digital strategy, creative communications, partnerships, and business development. He has been previously associated with technology-first companies such as Amazon, Flipkart, and DXC Technology.
Nitin Kukreja, CEO, Allen Career Institute, said, “We are excited to have Apoorv join us in our journey of building a world-class education company. Allen has earned tremendous brand equity with students and parents in its journey of more than three decades. I believe that Apoorv’s experience will help Allen transform into an education brand that combines Allen’s long-standing ethos and its new digital identity. "
Sharma said, “Allen stands at the forefront of revolutionising education. I look forward to igniting a deeper connection with educators, learners, and parents through compelling storytelling and innovative marketing strategies. As we aspire to build a world-class education company, it’s going to be about creating engagements that not only inform but also inspire and empower student communities to envision and achieve a brighter future.”