Langoor Digital has partnered with Quilt AI to help brands utilise AI innovations.
Langoor said that this partnership will revolutionise the way marketers engage, connect, and understand their audiences.
“Combining Langoor's marketing strategies with Quilt Ai’s unmatched expertise in diagnostic, predictive, and generative AI, this alliance aims to reshape the way marketers harness the power of artificial intelligence.”
Venugopal Ganganna, CEO, Langoor, shared, “This partnership is all about unleashing AI and shaping the marketing landscape. It propels our mission of equipping businesses with cutting-edge technological advancements to thrive in a data-centric era.”
Angad Chowdhry, Co-founder, Quilt AI, added, “As technology evolves and is used in unprecedented ways across many industries, it is extremely important that the models and solutions are appropriate to those industries. We are building models that understand the key concerns of CMOs - cultural dynamics, consumer psychology, category, and brand values. These are the elements that all CMOs need to unlock a deeper understanding of culture, customer, and category.”
Langoor and Quilt AI are also hosting an event 'Eye on A.I: Discover Marketing's Future in Action Using A.I' on August 22, 2023, at 'The Quorum' in Mumbai.
The event will have discussions around the potential of AI in marketing and personalised AI insights.