OnePlus' Jyotirmoy Ghosal joins consumer durables brand Nu as CBO

New age consumer durable brand Nu has announced the appointment of Jyotirmoy Ghosal as its new Chief Business Officer.

With over two decades of industry experience in the consumer electronics business, Ghosal made significant contributions to the growth of Samsung India in different capacities and later moved on to his last stint as Business Head at OnePlus.

Ghosal said, "I am thrilled to embark on this new journey with Nu. It is a brand that truly understands the significance of making technology and quality products accessible to all. I look forward to leveraging my experience to expand NU's reach and create a lasting impact on the affordable technology market."

Khushnud Khan, CEO and Co-Founder of Nu, stated, “We need someone with Jyotirmoy’s experience and ethos to lead our business objective of making NU range of products accessible for our consumers. With him onboard, we can hyperfocus on scaling the channel strategy, and the purchase experience for our customers”

The appointment of Ghosal as Chief Business Officer signals Nu's commitment to cement its position as a game-changer in the industry. With his business leadership, the brand is poised to revolutionise how consumers experience technology and elevate the standards of affordable appliances.

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