EatSure becomes Royal Challengers Bangalore's official food delivery partner

EatSure has announced its partnership with IPL team Royal Challengers Bangalore (RCB) as its official food delivery partner.

EatSure will not only exclusively curate the eating experience at all RCB home matches in Bangalore’s Chinnaswamy Cricket Stadium but will also have exclusive offers on match days on its app platform. 

With this association, EatSure will curate the entire food experience and bring multiple brands, both own and partner, to a stadium during a T20 match. 

EatSure will offer brands such as Faasos, Oven Story Pizza, Behrouz Biryani, Sweet Truth, Wendy’s in the food court experience that it will be curating for fans at the stadium. 

Along with being present as the official food delivery partner, EatSure will also be the official sponsor of the The RCB Podcast.  

As a part of this partnership, EatSure will get exclusive rights to sell food in the concessionaire area of the stadium across all seven home matches of RCB.

With this, EatSure customers and RCB Fans will also get a chance to get their hands on match tickets and exclusive RCB merchandise. As a part of the offerings, EatSure will offer a chance to some customers to watch the match live from the stadium and watch their favourite players in action. EatSure will also enable customers to win RCB branded memorabilia like jerseys, caps, bats etc.

Rajesh Menon, Head and Vice-President of Royal Challengers Bangalore, said, “We are delighted to partner with EatSure this season. RCB believes in creating a wholesome match experience for fans and F&B is central to at-home and stadium match viewing experience. We look forward to creating a great viewing experience during this season especially when the team returns to home stadium after three years.”

Addarsh Barathi, Brand Head, EatSure, said, “We are pleased to announce our association with Royal Challengers Bangalore for 2023 T20 season. T20 is one of the most important cricket seasons which brings fans together across the country and RCB due to its charismatic team is a perfect partner for us. Additionally with the rollout of RCB’s lifestyle ambitions and T20 being a huge platform for engaging with consumers we believe our association with the team will enable us to enhance our brand visibility and drive consumption during the coming cricket season.”

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