Dentsu India has secured the first place in the Google Automation Challenge.
The network competed among five agencies from the country and secured the top spot by leveraging its knowledge in Google Ads, enhancing its understanding of audiences, deploying technology, analytics, and proprietary creative tool to bring creative excellence to clients.
Dentsu India said that this demonstrates its commitment to delivering exceptional results for even the most complex consumer journeys.
The competition required the participants to:
- Demonstrate excellence across the Google ecosystem and product suites.
- Leverage the power of complex MI-led Automation to drive growth and efficiency for our clients.
Nilesh Gohil, Chief Business Officer-Media, Merkle Sokrati, said, “We are extremely honoured with this achievement! Our teams constantly strive to be at the forefront of innovation and drive greater success for our clients. Our strong partnership with Google has empowered our teams with exceptional opportunities to demonstrate our expertise. My sincerest gratitude to our clients for staying with us throughout this journey and our teams at dentsu, Merkle Sokrati, and iProspect who made this remarkable achievement possible.”