Abhishek Joshi moves on from MX Player

Abhishek Joshi, SVP and Business Head, SVOD and Business Partnerships at MX Player, has put in his papers.

He will be serving his notice period for the next 2-3 months.

He was elevated to his current role in April 2021. He joined MX Player as the Head of Marketing and Business Partnerships in 2018.

Prior to that, he was associated with Sony Pictures Networks India in the role of SVP and Head - Marketing, Subscriptions and Content Licensing - Digital Business.

He joined SPNI in October 2007 as Senior Manager, On Air Presentation, Research and Strategy for Max. In 2011, he was promoted as AVP Marketing for Sony Entertainment Television.

In between, he had a three-year stint at Zenga Media as CEO.

He then rejoined SPNI in 2015 as VP and Head, Marketing and Analytics, Digital Business, OTT, Omni-channel Audience Engagement. In 2017, he was promoted to the position of VP, Marketing and Analytics, Content Syndication, Digital Business. When he left SPNI, he was SVP and Head, Marketing, Subscriptions, Content Licensing - Digital business.

In the past, he was also associated with Reliance Big Pictures, Sab TV and ABP Group.

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