Zee Media has announced Season 2 of its successful IP ‘Real Heroes’.
On June 26 and 27, the major channels of Zee Media, including Zee Hindustan, Zee 24 Ghanta, Zee Rajasthan, Zee Bihar Jharkhand, and Zee Odisha, conducted Season 2 of Real Heroes with a panel consisting of actor Sonu Sood, singer Kailash Kher, local celebrities and the corona warriors from across states to discuss their drive and inspiration to help people in need and to recognise their selfless efforts towards the society.
Last year, Zee Media successfully conducted Season 1 of this initiative where it brought actor Sonu Sood at the forefront along with other real heroes from across the nation who were inspired by Sood's work and were going out of their way to help the society to get through the challenges of this pandemic.
Purushottam Vaishnava, CEO, Zee Media, said, “Real Heroes is a very special initiative by Zee Media and is very close to the values of the organisation. We believe that media being the fourth pillar of democracy has an important role in the betterment of society and hence the Real Heroes Season 2 will be way beyond the daily news bulletin as it will educate, inspire and motivate the viewers to deal with the pandemic with a positive attitude and empathy which are much needed in the current situation of uncertainty and chaos.”
Manoj Jagyasi, CRO of Zee Media, said, “We started Real Heroes last year with a simple thought of bringing light to the great work by the heroes of society during pandemic. But due to such great response from viewers, we had to bring Season 2. Along with an engaging content, we had multiple ways to integrate our clients and we are extremely thankful to all our clients for believing in this initiative.”