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Never Grow Up launches one-on-one free counselling for agency professionals via ‘The 100 Hour Project’

The company’s Well-Being Program presented them with the opportunity to open their online counselling platform to address people’s mental health needs

Never Grow Up, a Mumbai-based work culture consultancy, has launched ‘The 100 Hour Project’ in an attempt to give back to the community and support people during these times by focusing on their mental well-being. Started from June 1, the company is offering 100 hours of one-on-one counselling with a qualified mental health professional, absolutely free.

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The company’s homegrown Well-Being Program presented them with the unique opportunity to open their online counselling platform to address people’s mental health needs.

A combination of long working hours, poor time management, tight deadlines and the ever-present need to #DetoxWork, especially within the advertising and marketing industry, along with rising fears, uncertainties and mounting panic due to the second wave, has left people feeling helpless and struggling with their well-being. 

Available to any individual seeking counselling, 60-minute sessions can be booked on, with a counsellor in English, Hindi and other regional languages. Given the lack of accessibility and affordability when it comes to mental health services across the country, The 100 Hour Project is aimed at providing people with the opportunity to seek professional support, at no cost.

A crucial service for working professionals, healthcare workers, entrepreneurs, students, homemakers and mental health professionals, The 100 Hour Project is for anyone and everyone who would like someone to talk to and focus on their well-being.

Never Grow Up is dedicated to the pursuit of happiness at work, their young and diverse team of talented individuals partners with human resources and communication teams to help them understand their people better, keep employees engaged, work on creating diverse and inclusive teams and make work-life balanced.

Never Grow Up views well-being as a crucial part of the work culture puzzle and rather than occasionally addressing workplace mental health, they believe in weaving it into the very fabric of an organisation.

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