Full-funnel creative and performance digital agency FoxyMoron (part of the Zoo Media network), has appointed Umang Puri as Creative Director, North. In this role, he will be leading the creative operations for the agencyâs North clientele and work with agencies across the Zoo Media network. Puri will report to Dhruv Warrior, National Creative Director.
Puri has over seven years of experience in digital advertising, having worked with marquee brands such as Nissan, Datsun, Motorola, BoAt Lifestyle, Henkel, WeWork, Nestle, Dabur and various other brands in B2B, beauty and fashion among other sectors. Puriâs campaigns have won multiple awards on platforms such as Abbyâs, WARC, Spike Asia and Effies. In 2019 he was also shortlisted as a âYoung Spikeâ, at the Spike Asia Awards.
Puri rejoins FoxyMoron from Digitas India, where he served as a Creative Director, from Delhi office. Prior to this, he was a Creative Manager at FoxyMoron in their Gurugram office.
Warrior said, âUmang is an ideas guy who has a detailed approach to his work. It perfectly complements his in-depth knowledge of the digital world. The combination is vital to elevating creative output for FoxyMoron, which is a key area of focus when delivering innovative digital solutions to our clients. Umang will be a driving force behind our creative direction in the North and we are excited to have him on board.â
Speaking on the appointment, Umang said, âWith the launch of the Zoo Media network and its independent brand agencies, FoxyMoron is at the tipping point of a significant transformation. As I begin my second stint here, our focus is to navigate the agency into a bigger creative powerhouse by enabling and empowering young talent to become multi-faceted creators. Iâm excited to be a part of this journey!â