Jovees Herbal Care India, a herbal cosmetic line, has announced the appointment of Rakhi Sharma as Vice-President, Marketing and E-commerce. Sharma will report to Ujjawal Ahuja, Director at Jovees Herbal.
Sharma brings a rich experience of 14 years in brand management, external and internal communication, marketing, corporate communication, PR, and e-commerce. During her professional journey of 14 years, she has worked with companies such as American Express, Reliance Broadcast Network, and Percept in different capacities.
In her new role, Sharma will be responsible to strengthen and further foster the company's marketing and E-commerce strategies in order to take Jovees Herbal to greater business growth.
Sharma holds an MBA in marketing and international business and is expected to bolster the brandâ€™s marketing plans to promote the company to a vast market.
Jovees Herbal employs more than 100 people. The company is creating numerous jobs through its expansion plans for the industry that are under development.
The company is planning 360-degree media campaigns in the coming year and also looking to launch some new skincare ranges in the next few months.