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Business news channels gear up for Union Budget 2020

With the Budget set to be announced on February 1, business news channels seem to be ready to offer day-long coverage and provide a comprehensive insight into the Budget

News channels are aiming to explore the most of Budget 2020 to give a better understanding to the audience through dedicated shows and debates.

CNBC-TV18 has lined up special programmes for February 1 to provide a better understanding and an overview of the budget. With ‘What markets want’, a pre-budget show, the channel showcased the expectations from the budget and foreign investments.

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The ‘Sectoral budget’ that will be aired on February 1 will be aimed at providing a detailed analysis of key sectors such as agriculture, services and manufacturing among others. The ‘Startup Show Wishlist’ will highlight entrepreneurs’ views on the budget and its impact on the start-up industry.  

‘Budget Dictionary’ will simplify the budget for the common man while another show ‘Money Money Money Special’ will focus on the budget’s impact on the common man.

Commenting on the programming line-up, Basant Dhawan, CEO, English  and Business News Cluster, Network18, said, “Since our inception, we have strived to present a comprehensive overview of the expectations and subsequent impact of the Budget 2020. Our specially curated shows will run through the day and provide opinions and analysis from eminent industry leaders, policymakers and experts. Our slew of pre- and post-budget programming will bring forth the best analysis from the finest editorial minds of our country.” 

With an aim to offer a wide insight into the 2020 budget, ET Now has also lined up six shows dedicated to the budget season. ‘Get Set Grow with Millenials’ that aired on January 29 saw Tamanna Imandar, Senior Editor, talking to Gen Z and millennials about their expectations from the budget.

‘The Money Show’ (TMS) Budget Hotline, which will air on February 1, will focus on the changes in the taxation and its impact on the citizens. ‘India Development Debate’, which will air a day before the Budget, January 31, will analyse whether the Government will deliver a game-changing budget. Another show, ‘Get Set Grow’, dedicated to the budget aired on January 29 and January 30. ‘Bahi Khata 2’ that aired on January 30 focused on Finance Minister Nirmala Sitharaman’s Budget. ‘Your Budget’, which will air on January 31 at 4 pm and 7:30 pm, will analyse revision in tax slabs, increase in deduction limits, extended tax relief, boost in consumer spending and improved spending on healthcare. 

Zee Business will carry the coverage for the entire day on February 1 and hold scheduled debates with experts. In the wake of the budget, Zee commenced various shows from January to make it easier for the audience to understand it.

They will also have a special Budget Enquiry Counter to answer all queries on air in a timely manner from social media and digital platforms on the Zee Business channel and Budget Bonanza, which will be an hourly quiz to keep up interest and interactivity with viewers on the channel. Yeh Aayega Budget was news related purely to the budget and people’s expectations from it.

Budget My Pick was a compilation of short clips related to small, mid and large cap stocks. Market Mange More stated the expectations of Market Stalwarts while Corporate Wishlist brought to limelight the wish list of leaders of India Inc. Another show Budget Ek Minute Mein, Aapke Budget Mein Sasta Share gave social media leverage. 

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