Colors new fiction show 'Internet Wala Love' has new-age relevance

Colors, a Hindi entertainment channel from Viacom18, is launching a new fiction property titled ‘Internet Wala Love’ in the early prime time slot. Produced by Sphere Origins, Internet Wala Love will premiere on August 27 at 7 pm and will be telecast from Monday to Friday. The new show is replacing Tu Aashiqui, which will move to the 6.30pm slot.

Jai (Shivin Narang) and Aadhya (Tunisha Sharma) are like chalk and cheese. Jai eats, breathes and lives for social media while Aadhya is wary of the internet and limits her interactions on social media platforms. This quirky and playful narrative explores what happens when the duo unintentionally cross paths. The show features Minissha Lamba, Varun Badola, Jayati Bhatia and others in pivotal roles.

Manisha Sharma

Manisha Sharma, Programming Head Colors, said, “Adding to our diverse programming line-up, we are very excited to present Internet Wala Love – a vibrant and young show that has new-age relevance. The story follows the journey of Jai, a young boy who is obsessed with the internet and Aadhya who finds the internet very invasive. The narrative, with its twists and turns, will weave an intriguing story around social media that has taken over our worlds.”

Producer Sunjoy Waddhwa from Sphere Origins, said, “With Colors, we get the opportunity to explore subjects that are not only entertaining but also relevant. With Internet Wala Love, the idea is to present a youthful story that young audiences and their families can connect too. The narrative, the cast and the creative teams have all knit together to present viewers with a show that we believe will be a joy to watch.”

Internet Wala Love is set in New Delhi wherein the protagonist Jai works as an RJ at a popular radio station and belongs to the growing tribe of people whose lives need to be chronicled over the internet. According to him, anything and everything can happen on social media – be it online shopping, banking or love. Aadhya on the other is a self- disciplined girl who doesn’t believe in the concept of online dating or the perks of social media. She works with a wedding planning agency which is headed by Mahira (Minissha Lamba), a perfectionist who likes things her way.

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