The agency bagged Organic Harvest’s rights in a multi-agency pitch
BestMediaInfo Bureau | Mumbai | June 30, 2016
Syscom Consumer Products has appointed Triton Communications as its creative agency for its brand Organic Harvest. The Delhi office of Triton shall handle the creative duties for the brand.
On Triton Communications’ appointment as the creative agency for Organic Harvest, Rahul Agarwal, CEO, Syscom Consumer Products, said, “The creativity shown by Triton was in sync with the brand philosophy. We welcome Triton to be a part of our wonderful journey. We are in the process of re-defining the whole personal care category. Triton has done wonderful job in the past and I hope they will keep setting the bar high.”
Munawar Syed, Director Triton Communications, said, “This is an exciting category with immense potential to do meaningful memorable work. Triton is ready to deliver.”
Naveen Saraswat, Executive Director, Triton Communications, said, “Organic Harvest offers the benefits of nature in its purest form. We are looking forward to work on the brand and participate in building its equity.”
Syscom Consumer Products’ Organic Harvest deals with organic beauty and personal care products in India. The brand offers a range of high performance products, combining the power of plants with organic and natural ingredients. Besides India, Organic Harvest is present in the international market as well.