Colors' Mission Sapne returns to make a difference that counts

Entertainment A-listers showcase passion and commitment like never before to raise funds in support of the common man. The show launches on January 17 at 11 AM

BestMediInfo Bureau | Mumbai | January 12, 2016

It's rightly said that 'where there is a will; there is always a way'. And with the second edition of Mission Sapne on Colors, this 'way' is becoming more pronounced for 10 commoners who are faced with adversities in their personal lives. In its second edition, Mission Sapne provides dramatic entertainment with a strong social message as entertainers from different industries willingly live the common man's professional life for a day.

Mission Sapne Season 2 is all set to charge forward with enhanced passion, zeal and commitment from celebrities, starting January 17, 2016, every Sunday at 11 AM.

Produced by Sobo Films, Mission Sapne Season 2 will feature ten celebrated entertainers who will showcase their talent as they work their magic to learn the professional goings on and tricks of the trade to raise funds in support of a deserving commoner. The carefully chosen people's prayers will get answered as the celebrities pull out all stops with their talent, wit and star persona to ensure that business does well. Along with some strenuous hard work, celebrities will further raise the entertainment quotient through impromptu activities like gully cricket, song and dance led requests, special tips, reciting blockbuster dialogues, comedy and mimicry, selfies, on-the-spot competitions, dares and challenges, that eager fans might bring their way in the hopes of earning more money for their cause.

Raj Nayak

Raj Nayak, CEO of Colors, said, “Following a stupendous response to Season 1 of Mission Sapne, it is time to charge ahead with an all-new set of celebrities who have displayed extraordinary passion and commitment towards bettering lives that deserve a helping hand. Their willingness to become a fish out of water to aid humanity sends out a strong social message, entirely in sync with Colors' mantra of providing dramatic entertainment avenues to viewers. We would like to express our gratitude to the entertainment industry for extending their pro bono support, standing up for humanity, and elevating the show's impact on deserving lives manifold. With Mission Sapne Season 2 and Chhoti Anandi, launching on January 17, we are looking forward to setting up a robust Sunday morning audience with content that speaks volumes through its diversity and impact.”

Smruti Shinde, Owner, Sobo Films, commented, “Changing the life of the common man by giving them a helping hand to realize their dreams is the USP of Mission Sapne. While we achieved that to a great extent in Season 1, with Season 2 we are looking forward to magnifying the effect of positivity and hope in making a difference in the lives of those in need. Mission....abhi jaari hai."

Season 2 will see actor Sonali Bendre return as the host as she narrates the awe-inspiring success stories of the one-day professional endeavours of celebrities and the person they will be supporting. The title track of the show has been adapted by versatile singer Sonu.

For Mission Sapne Season 2, Colors has roped in Idea Cellular as Associate Sponsor. The show will also be promoted across mediums through an integrated marketing approach and digital initiatives.

Info@BestMediaInfo.com

Info@BestMediaInfo.com