Nawaz has spent about 14 years in advertising and has worked with agencies such as L&K Saatchi & Saatchi, Rediffusion Y&R, Network Advertising and FCB Ulka
BestMediaInfo Bureau | Mumbai | September 4, 2015
Soho Square Mumbai has appointed Ishrath Nawaz as Creative Director. He has spent about 14 years in advertising, having worked across L&K Saatchi & Saatchi, Rediffusion Y&R, Network Advertising and FCB Ulka. He has worked on the launches of several leading brands, including Indigo Manza, Tata Docomo, Jaguar, Skoda Rapid, Ariel, Head & Shoulders and Bajaj LED.
Commenting on Nawaz’s appointment, Soho Square Executive Creative Directors, Anuraag Khandelwal and Satish DeSa, said, “Our young and dynamic team is a constantly evolving one. Our focus is to continuously adapt to new age ideas and ideals, with growth that is not just exponential but organic as well. Ishrath brings with him a unique mix of talents and a crisp understanding of different brand segments. We believe he has what it takes to strengthen our vision.”
On joining the agency, Nawaz said, “I’ve always wanted to be a part of the Ogilvy group, it’s a dream come true for me. Soho Square has been breaking tremendous ground over the last few years. In Anuraag and Satish are two highly competitive and creative individuals who are firmly entrenched in market realities while striving to achieve creative excellence. I think this is the perfect mix. It’s going to be great working and growing with them.”