A creative showcase featuring New York Festivals International Advertising Awards trophy-winning work will be hosted from July 1 to 3 at New York Festivals Asia
BestMediaInfo Bureau | Delhi | April 28, 2015
The city of Yeoju, South Korea will host a creative showcase featuring New York Festivals International Advertising Awards trophy-winning work from July 1 to 3 at New York Festivals Asia. The three-day New York Festivals event will feature a creative showcase of the 2015 competition, workshops, exhibits, keynote speakers, and a special recognition ceremony honouring NYF’s 2015 award-winners from Korea and Asia.
Over 13,000 people are expected to attend the event, in addition to advertising and creative professionals from the Asia-Pacific; festival organisers expect attendees from Greater China, Thailand, the Philippines, Indonesia, India and Russia.
Michael O’Rourke, New York Festivals President participated in a formal signing ceremony in Seoul on March 23, commemorating the upcoming event in Yeoju. O’Rourke joined Yeoju City mayor, Won Kyeong-hei and other prominent executives at Seoul Korea’s Press Center to officially confirm NYF’s involvement and Yeoju City’s commitment to host the World’s Best Advertising creative showcase.
O’Rourke remarked, “The agreement between Yeoju City and New York Festivals exemplifies the importance of the Asia-Pacific market to New York Festivals and the increase in Korean brand power around the globe, while attracting the advertising and creative industry executives to Yeoju City.”
New York Festivals in Yeoju 2015 will include two sessions. The New York Festivals session will celebrate global creative excellence in advertising and marketing communications and the Korea-Brand session will include K-Brand seminars, K-Pop performances and Hanbok Fashion Show. The Yeoju-Sejong Creative Awards will also recognise 16 Asians for their creative contribution to society in various fields.
All festival events will be held at the Sun Valley Hotel, Yeoju City’s Sejong Traditional Music Hall, Yeoju Dojasesang, Yeoju Women’s Hall and other event venues.