Sixth edition of Watch World Awards to celebrate the best in horology
The awards this year will cover 10 product categories and seven marketing categories, along with a newly introduced 'Best Use of Social Media' award
BestMediaInfo Bureau | Delhi | October 6, 2015
The Watch World Awards is all set to return with its sixth edition to honour the best in fine watch making. Hosted by the Chitralekha Group, the Watch World Awards 2015 will be held on October 9, 2015 at the Westin Gurgaon.
The event will see top-end luxury watch brands vying for the awards in categories like Marketing Awards and Product Awards. The Marketing Awards include Best Campaigns in Print and TV, Best Use of Ambient Media, Best Boutique, Best Organised Event and Best Integrated Marketing Campaign. This year sees the introduction of a new marketing category, 'Best Use of Social Media', which will reward brands with most effective and innovative social media strategy.
In the Product Awards category, the list of awards include Best Complicated Watch, Best Jewellery Watch, Best Sports Watch, Best Fashion Watch, Watch with Best Design, Watch with Most Innovative Material, Watch with Highest Utility, Watch with Artistic Excellence, Best Limited Edition Watch and Best Concept Watch.
The product category was judged by panellists including Swiss master watchmaker Antoine Simonin, who has five decades of experience in watch-making; men's fashion designer Raghavendra Rathore; polo champion and Arjuna Award winner Adhiraj Singh; and filmmaker Apoorva Lakhia. Nitish Tipnis, Senior Marketing & Business Transformation Specialist (Automotive & Retail) judged the marketing category.
The sixth edition of the Watch World Awards will be privy to an exclusive appreciation of the highest standards of horology. The awards this year will cover 10 product categories and seven marketing categories, along with a newly introduced Social Media award.
Elaborating on the sixth edition of Watch World Awards, Mitrajit Bhattacharya, President and Publisher, Chitralekha Group, said, “Watch World Awards has gathered a stature which the watch industry looks forward to. With each edition, the list of marquee brands has grown, reiterating the significance of the unique platform we have created. Most importantly, the awards have been able to touch the right chord with the watch brands and watch lover.”