Colors slid to No. 2 in Week 38 after spending two weeks at the top; Zee TV and Life OK saw marginal gains in viewership. ‘Saat Nibhana Saathiya’ back as top rated programme
BestMediaInfo Bureau | Mumbai | October 1, 2015
After being in the top spot among Hindi GECs for the last two weeks, Colors slid to No. 2 as Star Plus regained its No. 1 position in Week 38 (September 19-Septemeber 25) of BARC ratings.
According to select data (HSM : NCCS All : Individuals : BARC India base – C&S 1Lac+), Star Plus gained a lead in viewership of 28 million to reclaim the top spot with a gross viewership of 409 million. The channel had secured a viewership of 381 million in the previous week.
Meanwhile, Colors lost viewership of 35 million as it slipped to the second place with a gross viewership of 380 million. The channel had garnered a gross viewership of 415 million in Week 37.
Zee TV, which had secured a gross viewership of 257 million in Week 37, saw a slight increase in its viewership this week as it fetched a gross viewership of 272 million to retain the third spot.
Life OK (last week 222 million) was placed fourth spot with a gross viewership of 237 million.
SAB TV also held on to its fifth spot with a gross viewership of 190 million in Week 38, compared to a gross viewership of 184 million in the previous week.
Top 5 programmes on Hindi GECs
Star Plus’ ‘Saath Nibhana Saathiya’ rose to the top spot with a viewership of 7,782 (ratings in sum of 000s).
Zee TV’s ‘Kumkum Bhagya’ climbed to the second spot with a viewership of 6,130 (ratings in sum of 000s).
Colors’ show ‘Sasural Simar Ka’ that topped the charts last week slipped to the third spot with a viewership of 6,043 (ratings in sum of 000s).
Star Plus’ ‘Deeya aur Baati’ made a return to the top 5, taking the fourth spot with a viewership of 5,685 (ratings in sum of 000s).
Colors’ show ‘Udaan’ slipped to the fifth spot with a viewership of 5,636 (ratings in sum of 000s).