Cannes Lions 2015: India scores 8 shortlists in Media; Kan Khajura Tesan shortlisted in Creative Effectiveness
BBDO India leads the India shortlists in Media Lions with four shortlisted entries
BestMediaInfo Bureau | Delhi | June 22, 2015
Eight Indian entries have made it to the shortlist for Media Lions. Meanwhile, Kan Khajura Tesan campaign for Hindustan Unilever has been shortlisted in Creative Effectiveness Lions.
BBDO India leads the India shortlists in Media Lions with four shortlisted entries. The agencyâ€™s work titled â€˜Share the Loadâ€™ for P&G Indiaâ€™s Ariel Matic brand has got two shortlists.Â BBDO Indiaâ€™s work done for P&G Indiaâ€™s Whisper Sanitary Napkins, titled â€˜Touch the Pickleâ€™, is also shortlisted. The agencyâ€™s work done for the Indian Confederation of NGOs, titled â€˜Dear Mr Terry Savageâ€™ is also shortlisted.
DDB Mudra Groupâ€™s work titled The Misunderstood Scoreboard for Zee News has made it to the Media Lions shortlisted. Mindshare Mumbaiâ€™s work for HULâ€™s brand Clinic Plus â€“ Radioâ€™s first feature film â€“ is also shortlisted. O&M Gurgaon work for Philips Indiaâ€™s Breast Cancer Awareness â€“ â€˜Himinitiativeâ€™ â€“ has made it to the shortlist. â€˜What Women Wantâ€™ campaign done by Mediacom Mumbai for P&G Indiaâ€™s Gillette is also shortlisted.
Meanwhile in Creative Effectiveness, Hindustan Unileverâ€™s much celebrated Kan Khajura Tesan campaign has made it to the shortlist. The work has been credited to Lowe Lintas and Partners, London.